Showing posts with label Good Morning America. Show all posts
Showing posts with label Good Morning America. Show all posts

Tuesday, April 27, 2010

Designer Jeans are Extensions of Ego

This article was originally published by Technorati on 27 April 2010. To see all my Technorati articles, click Lifestyle in the Contents listing on the sidebar.

Is this a joke? $345 for a pair of jeans! Some of us are hopelessly out of touch.

In a recent Good Morning America segment, reporter Marysol Castro detailed an extensive scientific, double-blind, peer-reviewed (not) study pitting a $29 pair of jeans from Old Navy against a $200 pair from Sacks Fifth Avenue. We got a glimpse of one price tag that read $345.00.

One woman claimed to have 2000 pairs of jeans in her closet. And later, Elle Magazine's Fashion News Director, Anne Slowey, actually said, "Most people are charging around $200, so you definitely want to get as much value out of that investment as you can."

No, four shares of Wal-mart will run you about $200, that's an investment. Unless you're name is Levi Strauss, denim is not an investment. Does that woman with 2000 pairs of jeans in her closet realize that at a going rate of $200, she's pissed away several pairs of Sex-and-the-City level designer shoes and handbags? Probably not. ($400,000 for those of you keeping score at home.)

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